Custom coding has always been an important aspect of web development, and has become increasingly popular as small business owners seek to create unique, professional-looking websites. In this article, we will take a look at the benefits of custom coded websites over templates and page builders such as WordPress, Elementor, and Wix. We will also explain how our business takes the role of custom coding and maintaining websites for small businesses, so they don't have to do it themselves.

Customization

Custom coding allows for complete customization of a website, which is essential for small business owners looking to establish a unique and professional online presence. Templates and page builders may offer limited customization options, which can make it difficult for small business owners to achieve the look and feel they want for their website. With custom coding, the sky is the limit, and small business owners can create the exact website they envision, without any limitations.

Performance

Custom coded websites tend to perform better than templates and page builders, as they are optimized for speed and efficiency. This is important for small business owners, as website speed and performance are crucial factors in attracting and retaining visitors. Slow-loading websites can lead to increased bounce rates and decreased conversions, which is not ideal for any small business.

Security

Security is a major concern for all websites, and custom coded websites tend to be more secure than templates and page builders. This is because custom coded websites are built from the ground up, and the code is optimized for security. In contrast, templates and page builders are often based on pre-existing code, which can contain security vulnerabilities. Small business owners need to ensure that their website is secure, and custom coding provides this added level of security.

Scalability

Custom coded websites are scalable, which means that they can grow and evolve as a business grows. Small business owners can add new features and functionality to their website as needed, without being limited by the constraints of a template or page builder. This is important for small business owners who want to ensure that their website can grow with their business.

Search Engine Optimization (SEO)

Custom coded websites are optimized for search engines, which means that they are more likely to rank higher in search engine results pages (SERPs). This is important for small business owners who want to drive traffic to their website and increase their visibility online. Templates and page builders may not be optimized for SEO, which can make it difficult for small business owners to achieve high rankings in SERPs.

Maintenance

Custom coding requires technical expertise to maintain and update, which can be time-consuming and difficult for small business owners who do not have the necessary skills or resources. Our business takes the role of custom coding and maintaining websites for small businesses, so they don't have to do it themselves. This allows small business owners to focus on running their business, while we handle the technical aspects of their website.

In conclusion, custom coded websites offer many benefits over templates and page builders, including customization, performance, security, scalability, and optimization for search engines. Small business owners who want to establish a unique and professional online presence, and who want their website to grow with their business, should consider custom coding. Our business takes the role of custom coding and maintaining websites for small businesses, so they don't have to do it themselves, which allows them to focus on running their business.